Overview  

Unlock the full potential of your accounting practice by leveraging efficient practice management systems. In this webinar, we will explore the transformative benefits of automation, integration and scalability. You will learn how these systems can:  

• Enhance operational efficiency. 

• Improve accuracy. 

• Free up valuable time. 

By minimising routine, repetitive tasks, you can focus more on high-value client services, driving productivity and long-term success. 

Join Lornelle Jonas AGA (SA) on 19 February 2025 from 10h00  to 12h00 and discover practical strategies to boost accuracy, save time and streamline your accounting practice.  

Learning objectives  

Attending this webinar will equip you with the following skills: 

• Learn the key elements of efficient practice management. 

• Obtain practical insights into tools that enhance operational efficiency. 

• Understand how to identify and document routine tasks for automation to minimise time spent on non-recoverable activities. 

• Gain valuable tips on implementing and activating your practice’s automation strategy. 

• Learn how to engage your team in the automation journey using CRM systems, team management platforms and secure document sharing. 

Content 

The webinar will cover the following topics:  

• Strategy for Your Cloud Accounting Practice. 

• Technology & App Stack. 

  • Selecting the right software. 

  • Integrating automation tools. 

• Pricing Models & Revenue Strategies 

  • Hourly billing vs. subscription-based pricing. 

  • Value-based pricing for cloud services. 

• Branding & Marketing for Cloud Practices. 

  • Digital marketing strategies. 

  • Leveraging social media and content marketing. 

  • Building a strong online presence and client trust. 

  • Networking and strategic partnerships. 

• Talent Acquisition & Practice Management. 

  • Upskilling teams.  

  • Implementing practice management software. 

• Scaling & Global Expansion. 

  • Strategies for entering international markets. 

  • Compliance and regulatory considerations for global clients. 

  • Leveraging technology for seamless global service delivery. 

Obtaining your CPD certificate 

This training is compliant with the International Education Standard (IES7) issued by the International Federation of Accountants and recognised for CPD by relevant professional bodies including ACCA, CIMA, IAC, IIA, SAICA and SAIPA. 

All attendees are issued with a CPD certificate available in an online profile.   

About the presenter  

Lornelle Jonas AGA (SA)  

Lornelle Jonas AGA (SA) is the founder and CEO of E'lique Advisory, a global professional services firm specialising in accounting, tax and advisory services. With over 12 years of experience, Lornelle is known for her tech-driven approach, helping businesses leverage cloud-based solutions to drive growth and sustainability.  

A trailblazer and pioneer in the accounting profession, her transformational leadership has earned her multiple accolades, including the Africa Entrepreneur of the Year and Africa Emerging CEO of the Year awards. Lornelle also made history as the first black female-owned Xero platinum partner in South Africa and has been named one of the 100 most influential young Africans of 2025. 

Who should attend? 

The following persons will benefit from attending this webinar: 

• Practising accountants including: CA(SA), Professional Accountant (SA), AGA(SA), FCCA, BAP(SA), BA(SA) and ACCA. 

• Management accountants. 

• Accounting officers. 

• Independent reviewers. 

• Registered auditors. 

• Compilers. 

• Trainee accountants. 

Price 

• R 450.00 - Online admission - Individual. 

• Group Price 1 - From R337 per person (up to 5 users)  

• Group Price 2 - From R260 per person (up to 10 users)  

• Group Price 3 - From R224 per person (over 11 users) 

Steps to register for the event:  

If you already have a profile, login and register for the webinar. 

If you don’t have a profile, create a free profile then login and register for the webinar. 

Click here to create a free profile (There is no charge to create a profile and gain access to our free Monthly Practice Management Series). 

Click here to find out about the Technical Resource Centre & CPD Subscription options. 

Additional material 

By attending this webinar you will be provided with: 

• A summarised slide presentation. 

• Reference documents and/or course material where available. 

• You can ask questions during the webinar and you will also have access to the presenter after the webinar 

Corporate training solutions 

At SA Accounting Academy, we recognise the evolving needs of businesses in today's dynamic environment. Beyond our standard webinar offerings, we provide tailored corporate training solutions designed to empower your team with the latest in accounting and professional skills. Whether you're looking for online sessions or face-to-face training, our programs are crafted to ensure a comprehensive and engaging learning experience.   

Drawing inspiration from modern training methodologies, our corporate solutions are interactive, adaptable, and focused on real-world applications. We prioritise hands-on learning, ensuring your team can immediately apply their newfound knowledge in practical scenarios.   

Interested in a bespoke corporate training experience? Reach out to us at [email protected] or call 010 593 0466. Together, let's design a training program that elevates your team's capabilities and aligns with your organisational goals.   

Contact us 

Have any questions or need any assistance? Contact us today!    

• Online chat through our website.    

• WhatsApp: Start chatting (+27635026114)    

• Phone: 010 593 0466    

• E-mail: [email protected]