Overview   

So far we've covered the first two webinars in our four-part series on how you can automate your practice to get two new clients every month!  

If you missed these webinars you can view the first one here and the second one here.  

In this third instalment we are going to show you how to take matters into your own hands as far as getting new clients is concerned, as opposed to relying on the unpredictable methods that most accountants currently use. This puts you in full control of the growth rate of your practice.  

What we will present is the most up to date and modern way to generate leads and clients from your website and online marketing efforts. It is specifically tailored for accountants with two examples of the best funnels to consistently get new clients. 

Join James Molfetas, CA(SA) on 13 May 2020 from 09:00 a.m to 11:00 a.m as he discusses how you can gain control of the rate of client acquisition into your practice.   

Learning objectives  

  By the end of this event the participant should: 

• Understand how to design the perfect lead generation funnel; 

• Understand how to use the power of automation to scale the acquisition of paying clients; 

• Understand how to use paid advertising to get instant results; 

• Understand how to recover the advertising expense within 30 days; and 

• Know how to put automated follow-up systems in place to turn prospects into paying clients.

Content 

 The webinar will cover the following topics:  

• Designing the perfect lead generation funnel. 

• Scaling your client acquisition efforts. 

• How to eliminate hard selling. 

• Advertising with instant results. 

• Advertising cost recovery. 

• Automated prospect follow-ups. 

  Obtaining your CPD certificate 

 This webinar is free and does not qualify you for any CPD hours.  

About the presenter 

James Molfetas, CA(SA) 

James is a chartered accountant who has worked at financial director level in the private sector as well as partner level in an audit practice. During this time he realized that small business owners often lack marketing and sales skills. 

James has been involved with online marketing since 2011 and is a prolific information product creator and marketer. He has created training products on many different internet marketing topics including a comprehensive 5-hour training course to help new online marketers wade through the dreaded information overload syndrome when starting out. James has recently published a book called “Infinite Sales Funnels”. 

Who should attend 

  The following persons will benefit from attending this webinar: 

• Professional Accountants including: RA(SA), CA(SA),PA(SA) and BAP(SA); 

• Practice owners;  

• Small business owners; and 

• Marketing and sales personnel. 

Price 

This webinar is free. 

 Steps to register for the event:  

If you already have a profile, login and register for the webinar. 

If you don’t have a profile, create a free profile then login and register for the webinar. 

Click here to create a free profile (There is no charge to create a profile and gain access to our free Monthly Practice Management Series). 

Click here to find out about the Technical Resource Centre & CPD Subscription options. 

Additional material 

  By attending this webinar you will be provided with: 

• Summarised slide presentation 

• Reference documents and / or course material where available 

• You can ask questions during the webinar and you will also have access to me the presenter after the webinar