Overview

This Practice Management webinar session on “Building and Growing Your Firm” forms part of a series of presentations on practice management for small and medium practices based on IFAC’s Practice Manual for SMP’s. 

A business plan conveys the organizational structure of your business, including titles of directors or officers and their individual duties. It also acts as a management tool that can be referred to regularly to ensure the business is on course with meeting goals, sales targets or operational milestones.

This presentation will look at developing a business plan, assessing growth requirements, creating a company culture, building your brand, and most importantly, financial management.

Learning objectives 

In this webinar Elaine will cover:

• Planning and developing your firm
• Developing a growth strategy
• Coping with increased regulation and competition
• Marketing, and how to enhance the “culture” of your firm
• Aspects of financial management

Content

• Developing a business plan for your firm
• Assessing growth requirements and developing a growth strategy
• Strategies for coping with increased regulation and competition
• Creating a good culture for your firm
• Identifying target clients and new service opportunities
• Building a brand, marketing and promotion
• Putting your plans into operation
• Financial management

Who should attend

These webinars are aimed at all accounting practitioners and practice owners/managers who want to know how to improve the running of their practice and increase their profitability and productivity.

CPD

Attending the webinar will accrue 1 CPD hour for members of a relevant professional body such as ACCA, SAICA, AAT, SAIPA, SAIBA, IAC, CIS, ICBA, LSSA, FPI, and the IBA.

Investment

This is a free event sponsored by SAIBA