Slide 2
Practice Management

Marketing to grow my practice and network

CPD Hours: 2

Price: R237.50

Title / Topic

Marketing to grow my practice and network

Presenters : Willem Haarhoff


What does the future accountant look like? In an article that was published on the International Federation of Accountants (IFAC) website, the author Anne-Marie Vitale said, "As automation and technology continue to drive changing business models, the role of accountants and auditors will need to rapidly evolve and adapt." This is a fact that every accountant and auditor needs to face and act upon.  

The presenter of this webinar is a "digital accounting revolutionist" who runs his own thriving tech-based accounting practice. Join Willem Haarhoff, founder of DoughGetters Accounting, on 21 October 2021 from 10:00 a.m. to 12:00 p.m. as he shows you what the future accountant looks like and also highlights ways in which you can future-proof your accounting practice. 

Learning objectives  

  By the end of this webinar you will: 

  • Understand what the future accountant looks like; 

  • Understand how to create a unique, inclusive and person-centric culture within your firm. 

  • Know how to become technology based and paperless. 

  • Know how to create and manage remote teams; and  

  • Know how to have excellent marketing for your practice. 


The webinar will cover the following topics:  

  • Who are "tech start-ups" in the accounting space? . 

  • Becoming process-oriented. 

  • Subscription vs timesheets.  

  • How to become technology-based and paperless. 

  • Creating and managing remote teams. 

  • How to eliminate pain-points. 

  • Marketing and acquiring business online. 

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